This site is really cute and well designed. Being able to control the little bee flying around is a great way to get people to interact on the site.
Häagen-Dazs created the site to get donations to find a way to help the honey bees from disappearing. Buy some ice cream and save cute little honey bees. Why not!
At Bee Creatives, we're all about the environment (and ice cream!) and we couldn't have a bee for our logo and not pass this little bit of information on. Enjoy!
Check out the Help the Honey Bees site at
http://www.helpthehoneybees.com/.